Search engine friendly design basically means a website primarily written for users, yet tweaked in such a way, that it will rank well in search engines.

How you structure a website affects both users and search engines. An important thing to keep in mind when designing a website, is that all content on your website is easily accessible from any other page within your site both by humans and search engine spiders alike.

This not only affects a users experience of your site, but also whether or not, your site will be listed in search engines when people are searching for your product or service.

Search engine spiders move around your site in a similar way to humans, however, there are some differences.

Most search engine spiders do not read:

• Flash
• Splash pages
• Drop down boxes
• Some Frames

Although a human can handle these formats easily, unfortunately, any one of them could cause problems for a spider when it attempts to navigate around your site.

Spiders will follow links from one page to another, take a snapshot of your page, and list that page in their search engines.

It is vitally important that spiders can find all the pages within your website and gather information on what your site is about in order to list your pages in the search engines.

Building a search engine friendly website means your visitors are happy and so are the search engines

If a person comes to your website and is happy with the experience, then you can bet that they will remember your site and come back; and they will probably tell a few people about your site on the way.

The job of a search engine is to provide quality results with relevant content. If search engines provide the right results to the right people, then you may soon be watching your visitors turn into customers.